This course is an interactive approach to guide students in becoming better business people in the world of sports and entertainment. This course is available to 10th-, 11th-, and 12th-graders. Priority will be given to students simultaneously enrolled in Accounting I, II, or III. The skills and responsibilities of planning, producing, pricing, promoting and distributing will be presented as an art and a science through realistic marketing situations and case studies. Individuals will be prepared for occupations in such businesses as professional sports, event marketing, athletic retail and wholesale, finance, and entertainment.